Media Institutions

Here are some notes on different institutions in the media, I have looked at there funding streams, values, products and political affiliations.

ITV
Funding streams:
- has lots of different sources of funding
-'Sky' is a big shareholder
- There is a massive power struggle between the different shareholders
Values
- The official ITV website clearly gives its values which are:
- Commitment
- Boldness
- Integrity
- Excellence
- Commercial
- Some critics and the public complain that it always has a lack of good programmes and is not loyal.

Political Affiliations
- Does not have much political affiliations
- Just wants to make money, makes bad programmes (phoneline gameshows)
- Very capitalist and money orientated business, could sway more right wing
- originally was a more left wing organisation - the founder of ITV was more concerned with making quality TV rather than a more money orientated purpose, the founder had much more left wing values. However did not make much money and had to get more funding streams and the quality began to lack.

Products
- lots of merchandise
- trying to make the most money

Google

Political affiliations
- 98% of google employers gave votes to Democrats
- Conservative ads have been censored by google but not liberal
- Google has been bias through 'sponsored links' anti-religious and anti-Conservative ads in the past
- they are actively blocking advertisement

Funding streams
- Michael Mortis invested $12.5 million in 1999, there investment is now worth 3 billion
- he was promoted supporter of Obamas election

Products
- Google Chrome
- Google Earth
- Googlemail
- Sketch up (3D modelling programme)
- Google talk
- Youtube

Google is used hugely in Britain